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matratzenschoner 160x200

Worth a look

Shows searches that convert (10.7% search→purchase), but a deep review moat (14,374 avg reviews) keeps it on the watch list.

Market size 58Growth 22Conversion 90Competition 35Returns 77Price range 79Avg price 76Brand share 32Review moat 19Quality gap 57

Conversion

Great10.7%

search→purchase rate — share of searches ending in a sale

Price range

Great€9.30–€37.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.9%

return rate — above 5% kills the launch gate

Avg price

Great€15.31

avg listing price — sweet spot $15–$100

Market size

Good€464K

€464K/yr · 284K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Growth

Bad-6.2%

90-day search growth — must beat 0% to launch

Review moat

Bad14,373.65

avg incumbent reviews — the moat a new listing must climb

Search terms