41
malbuch für erwachsene
Skip itSoft demand (-32.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Good580.94avg incumbent reviews — the moat a new listing must climb
Market size
Good€440K€440K/yr · 1.7M searches
Avg price
Good€12.56avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Price range
Bad€8.12–€16.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-32.0%90-day search growth — must beat 0% to launch