50
luftballon 60
Worth a lookShows low returns (0.6%), but prices mostly outside the sweet spot ($2.44–$11.26) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Review moat
Good562avg incumbent reviews — the moat a new listing must climb
Brand share
Good62%top-5 brand share — brands hold most of the demand
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Bad-8.1%90-day search growth — must beat 0% to launch
Avg price
Bad€6.05avg listing price — sweet spot $15–$100
Market size
Bad€36K€36K/yr · 87K searches
Price range
Bad€2.44–€11.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier