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linoleum platte
Skip itA small market ($30K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Great123.57avg incumbent reviews — the moat a new listing must climb
Brand share
Good64%top-5 brand share — brands hold most of the demand
Price range
Good€3.78–€31.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay€10.99avg listing price — sweet spot $15–$100
Growth
Bad-25.8%90-day search growth — must beat 0% to launch
Market size
Bad€30K€30K/yr · 65K searches