54
lattenrost 160x200
Worth a lookShows low returns (0.1%), but soft demand (-18.3% this quarter) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Competition
Great30%top-5 click share — an open shelf
Avg price
Great€100.95avg listing price — sweet spot $15–$100
Market size
Good€480K€480K/yr · 270K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good74%top-5 brand share — brands hold most of the demand
Review moat
Okay2,287.72avg incumbent reviews — the moat a new listing must climb
Price range
Okay€28.17–€294.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-18.3%90-day search growth — must beat 0% to launch
Signals High Price