48
küchenzange
Skip itSoft demand (-15.4% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Brand share
Good67%top-5 brand share — brands hold most of the demand
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Market size
Okay€255K€255K/yr · 413K searches
Price range
Okay€4.82–€20.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad6,717.76avg incumbent reviews — the moat a new listing must climb
Avg price
Bad€8.60avg listing price — sweet spot $15–$100
Growth
Bad-15.4%90-day search growth — must beat 0% to launch