51
kuchengabeln
Worth a lookShows low returns (1.3%), but soft demand (+2.0% this quarter) keeps it on the watch list.
Returns
Great1.3%return rate — above 5% kills the launch gate
Conversion
Great9.6%search→purchase rate — share of searches ending in a sale
Review moat
Good518.45avg incumbent reviews — the moat a new listing must climb
Price range
Okay€5.29–€24.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€227K€227K/yr · 240K searches
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Avg price
Okay€9.85avg listing price — sweet spot $15–$100
Growth
Okay+2.0%90-day search growth — must beat 0% to launch