50
kleine wolke badteppich
Worth a lookShows a fragmented shelf (top 5 take 15% of clicks), but weak search conversion (0.4%) keeps it on the watch list.
Competition
Incredible15%top-5 click share — an open shelf
Avg price
Incredible€33.46avg listing price — sweet spot $15–$100
Price range
Great€7.53–€100.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good60%top-5 brand share — brands hold most of the demand
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good993.12avg incumbent reviews — the moat a new listing must climb
Returns
Good2.9%return rate — above 5% kills the launch gate
Market size
Bad€40K€40K/yr · 318K searches
Growth
Bad-29.9%90-day search growth — must beat 0% to launch
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale