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kissenbezug 60x60
Skip itSoft demand (-26.3% this quarter) — this niche doesn't clear our bar today.
Competition
Great35%top-5 click share — an open shelf
Price range
Good€6.26–€32.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good66%top-5 brand share — brands hold most of the demand
Avg price
Good€13.42avg listing price — sweet spot $15–$100
Returns
Good2.8%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad7,860.92avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Market size
Bad€69K€69K/yr · 318K searches
Growth
Bad-26.3%90-day search growth — must beat 0% to launch