36
kissenbezug 40x60
Skip itPrices mostly outside the sweet spot ($5.22–$16.30) — this niche doesn't clear our bar today.
Brand share
Good72%top-5 brand share — brands hold most of the demand
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.0%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€135K€135K/yr · 761K searches
Avg price
Okay€9.16avg listing price — sweet spot $15–$100
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Review moat
Bad7,043.28avg incumbent reviews — the moat a new listing must climb
Growth
Bad-10.0%90-day search growth — must beat 0% to launch
Price range
Bad€5.22–€16.30cheapest to priciest tracked listing — scored on the share inside $15–$100