40
kissen 50x75
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.0%return rate — above 5% kills the launch gate
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Avg price
Great€17.79avg listing price — sweet spot $15–$100
Price range
Great€6.59–€53.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad€87K€87K/yr · 53K searches
Competition
Bad77%top-5 click share — a locked-up shelf
Review moat
Bad23,550avg incumbent reviews — the moat a new listing must climb
Growth
Bad-29.5%90-day search growth — must beat 0% to launch
Brand share
Bad97%top-5 brand share — brand-locked demand