50
kerzenlöscher
Worth a lookShows low returns (0.9%), but soft demand (-60.8% this quarter) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Great333.87avg incumbent reviews — the moat a new listing must climb
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Competition
Great39%top-5 click share — an open shelf
Brand share
Good63%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad€8.47avg listing price — sweet spot $15–$100
Market size
Bad€94K€94K/yr · 147K searches
Price range
Bad€4.21–€17.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-60.8%90-day search growth — must beat 0% to launch