41
katzen kerzenhalter
Skip itA small market ($7K/yr) — this niche doesn't clear our bar today.
Review moat
Great132.28avg incumbent reviews — the moat a new listing must climb
Returns
Great1.6%return rate — above 5% kills the launch gate
Brand share
Great56%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Avg price
Okay€9.12avg listing price — sweet spot $15–$100
Price range
Bad€3.80–€16.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-36.5%90-day search growth — must beat 0% to launch
Market size
Bad€7K€7K/yr · 32K searches