44
kaffeemaschine mit 2 thermoskannen
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great€74.15avg listing price — sweet spot $15–$100
Returns
Good2.7%return rate — above 5% kills the launch gate
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Market size
Okay€274K€274K/yr · 133K searches
Review moat
Okay2,884.04avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Price range
Okay€22.97–€245.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-20.4%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand
Signals High Price