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52

kaffeefilter porzellan

Worth a look

Shows a fragmented shelf (top 5 take 35% of clicks), but soft demand (-22.2% this quarter) keeps it on the watch list.

Market size 20Growth 14Conversion 40Competition 80Returns 67Price range 71Avg price 73Brand share 74Review moat 57Quality gap 63

Competition

Great35%

top-5 click share — an open shelf

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Avg price

Good€14.70

avg listing price — sweet spot $15–$100

Price range

Good€4.47–€40.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.3%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,238.18

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad€80K

€80K/yr · 169K searches

Growth

Bad-22.2%

90-day search growth — must beat 0% to launch

Search terms