69
hosenbügel
Worth a lookShows low returns (1.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.2%return rate — above 6% kills the launch gate
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Competition
Great40%top-5 click share — an open shelf
Market size
Good€810K€810K/yr · 883K searches
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good65%top-5 brand share — brands hold most of the demand
Growth
Good+41.0%90-day search growth — must beat 0% to launch
Avg price
Good€12.93avg listing price — sweet spot $15–$100
Price range
Good€6.34–€23.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,679.7avg incumbent reviews — the moat a new listing must climb