46
hörncheneisen
Skip itSoft demand (-29.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible€37.43avg listing price — sweet spot $15–$100
Price range
Incredible€15.86–€80.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good818.55avg incumbent reviews — the moat a new listing must climb
Brand share
Good73%top-5 brand share — brands hold most of the demand
Returns
Good3.0%return rate — above 5% kills the launch gate
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Market size
Okay€136K€136K/yr · 169K searches
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-29.6%90-day search growth — must beat 0% to launch