55
häkelset
Worth a lookShows low returns (0.8%), but soft demand (-43.0% this quarter) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Competition
Great39%top-5 click share — an open shelf
Avg price
Good€14.92avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good64%top-5 brand share — brands hold most of the demand
Review moat
Good925.73avg incumbent reviews — the moat a new listing must climb
Price range
Good€5.81–€29.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€265K€265K/yr · 1.1M searches
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-43.0%90-day search growth — must beat 0% to launch