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58

geschirrtücher

Worth a look

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 92Growth 16Conversion 62Competition 63Returns 98Price range 35Avg price 53Brand share 44Review moat 25Quality gap 65

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Market size

Great€1.8M

€1.8M/yr · 2.7M searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Conversion

Good5.4%

search→purchase rate — share of searches ending in a sale

Avg price

Good€12.33

avg listing price — sweet spot $15–$100

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Price range

Okay€2.49–€21.83

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Bad4,152.1

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-18.6%

90-day search growth — must beat 0% to launch

Search terms