50
geburtstagsteller
Worth a lookShows low returns (1.4%), but weak search conversion (0.7%) keeps it on the watch list.
Returns
Great1.4%return rate — above 5% kills the launch gate
Review moat
Great276.9avg incumbent reviews — the moat a new listing must climb
Competition
Great35%top-5 click share — an open shelf
Avg price
Great€17.16avg listing price — sweet spot $15–$100
Brand share
Great57%top-5 brand share — no brand owns this niche
Price range
Good€2.94–€35.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-12.8%90-day search growth — must beat 0% to launch
Market size
Bad€39K€39K/yr · 311K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand