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eureka mignon
Skip itWeak search conversion (0.8%) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Great194.13avg incumbent reviews — the moat a new listing must climb
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Avg price
Good€120.17avg listing price — sweet spot $15–$100
Brand share
Good72%top-5 brand share — brands hold most of the demand
Returns
Bad5.4%return rate — above 5% kills the launch gate
Market size
Bad€80K€80K/yr · 88K searches
Price range
Bad€9.41–€530.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-24.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale