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Worth a look

Shows low returns (0.1%), but soft demand (-15.3% this quarter) keeps it on the watch list.

Market size 47Growth 17Conversion 97Competition 49Returns 99Price range 48Avg price 52Brand share 42Review moat 23Quality gap 30

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Incredible14.5%

search→purchase rate — share of searches ending in a sale

Avg price

Good€12.23

avg listing price — sweet spot $15–$100

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Price range

Okay€6.43–€22.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay€255K

€255K/yr · 144K searches

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad7,989.75

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-15.3%

90-day search growth — must beat 0% to launch

Search terms