57
eieruhr
Worth a lookShows low returns (1.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.5%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Great39%top-5 click share — an open shelf
Brand share
Great60%top-5 brand share — no brand owns this niche
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Market size
Good€367K€367K/yr · 705K searches
Review moat
Okay2,259.33avg incumbent reviews — the moat a new listing must climb
Avg price
Bad€8.05avg listing price — sweet spot $15–$100
Price range
Bad€3.77–€16.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-24.5%90-day search growth — must beat 0% to launch