43
disney tasse
Skip itSoft demand (-33.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Great€21.27avg listing price — sweet spot $15–$100
Review moat
Great347.07avg incumbent reviews — the moat a new listing must climb
Competition
Great37%top-5 click share — an open shelf
Price range
Great€7.25–€117.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good69%top-5 brand share — brands hold most of the demand
Returns
Good2.8%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad€49K€49K/yr · 178K searches
Growth
Bad-33.0%90-day search growth — must beat 0% to launch
Signals No Dominant Brand