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46

crepes maker

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Soft demand (-28.7% this quarter) — this niche doesn't clear our bar today.

Market size 64Growth 11Conversion 33Competition 40Returns 56Price range 95Avg price 95Brand share 44Review moat 38Quality gap 40

Avg price

Incredible€31.14

avg listing price — sweet spot $15–$100

Price range

Incredible€18.95–€68.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good€593K

€593K/yr · 713K searches

Returns

Good2.8%

return rate — above 5% kills the launch gate

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,689.94

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.7%

search→purchase rate — share of searches ending in a sale

Growth

Bad-28.7%

90-day search growth — must beat 0% to launch

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