55
campingbesteck
Worth a lookShows low returns (1.4%), but strong incumbent ratings (4.5★) keeps it on the watch list.
Returns
Great1.4%return rate — above 5% kills the launch gate
Brand share
Good61%top-5 brand share — brands hold most of the demand
Growth
Good+48.1%90-day search growth — must beat 0% to launch
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,355.09avg incumbent reviews — the moat a new listing must climb
Price range
Good€4.41–€25.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Market size
Okay€197K€197K/yr · 607K searches
Avg price
Okay€10.02avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality