45
brötchen backform
Skip itSoft demand (-43.9% this quarter) — this niche doesn't clear our bar today.
Review moat
Great231.13avg incumbent reviews — the moat a new listing must climb
Returns
Great1.8%return rate — above 5% kills the launch gate
Brand share
Good62%top-5 brand share — brands hold most of the demand
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good€11.96avg listing price — sweet spot $15–$100
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Price range
Okay€6.59–€20.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€63K€63K/yr · 143K searches
Growth
Bad-43.9%90-day search growth — must beat 0% to launch