44
bilderleiste
Skip itSoft demand (-38.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Great€19.01avg listing price — sweet spot $15–$100
Returns
Great1.7%return rate — above 5% kills the launch gate
Price range
Great€4.44–€48.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good66%top-5 brand share — brands hold most of the demand
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,227.6avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad€72K€72K/yr · 404K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-38.4%90-day search growth — must beat 0% to launch