50
bierdeckel
Worth a lookShows low returns (0.4%), but a small market ($78K/yr) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Review moat
Great315.72avg incumbent reviews — the moat a new listing must climb
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.0%search→purchase rate — share of searches ending in a sale
Growth
Okay+17.5%90-day search growth — must beat 0% to launch
Avg price
Okay€9.65avg listing price — sweet spot $15–$100
Price range
Okay€4.87–€18.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad€78K€78K/yr · 200K searches