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veggie dog
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great106.31avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible€29.05avg listing price — sweet spot $15–$100
Competition
Great31%top-5 click share — an open shelf
Price range
Great€2.49–€59.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Market size
Okay€194K€194K/yr · 100K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+8.3%90-day search growth — must beat 0% to launch
Brand share
Bad99%top-5 brand share — brand-locked demand