46
katzenklappe
Skip itSoft demand (-16.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible€31.27avg listing price — sweet spot $15–$100
Market size
Good€448K€448K/yr · 551K searches
Brand share
Good72%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.7%return rate — above 5% kills the launch gate
Price range
Okay€7.24–€221.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Review moat
Bad4,798avg incumbent reviews — the moat a new listing must climb
Growth
Bad-16.0%90-day search growth — must beat 0% to launch