45
katzen schleckies
Skip itBrand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible19.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Okay1,511.41avg incumbent reviews — the moat a new listing must climb
Price range
Okay€0.74–€26.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€178K€178K/yr · 113K searches
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Growth
Okay+3.9%90-day search growth — must beat 0% to launch
Avg price
Bad€7.87avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad94%top-5 brand share — brand-locked demand