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62

kaninchenstall

Worth a look

Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 61Growth 51Conversion 5Competition 81Returns 98Price range 32Avg price 71Brand share 38Review moat 85Quality gap 96

Returns

Incredible0.3%

return rate — above 6% kills the launch gate

Quality gap

Incredible3.9★

avg incumbent rating — lower means beatable quality

Review moat

Great309.48

avg incumbent reviews — the moat a new listing must climb

Competition

Great34%

top-5 click share — an open shelf

Avg price

Good€113.45

avg listing price — sweet spot $15–$100

Market size

Good€522K

€522K/yr · 1.3M searches

Growth

Good+21.2%

90-day search growth — must beat 0% to launch

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Price range

Okay€28.19–€249.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale