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hundepullover
Skip itSoft demand (-78.6% this quarter) — this niche doesn't clear our bar today.
Brand share
Great44%top-5 brand share — no brand owns this niche
Competition
Great26%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,136.42avg incumbent reviews — the moat a new listing must climb
Avg price
Okay€11.22avg listing price — sweet spot $15–$100
Price range
Okay€4.18–€19.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€32K€32K/yr · 1.0M searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-78.6%90-day search growth — must beat 0% to launch
Returns
Bad18.3%return rate — above 5% kills the launch gate