46
hundekamm
Skip itPrices mostly outside the sweet spot ($3.35–$16.30) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Conversion
Good6.0%search→purchase rate — share of searches ending in a sale
Brand share
Good69%top-5 brand share — brands hold most of the demand
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Growth
Okay+19.3%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad4,535avg incumbent reviews — the moat a new listing must climb
Avg price
Okay€8.94avg listing price — sweet spot $15–$100
Market size
Bad€52K€52K/yr · 96K searches
Price range
Bad€3.35–€16.30cheapest to priciest tracked listing — scored on the share inside $15–$100