57
hobby horse hindernisse
Worth a lookShows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Incredible€37.20avg listing price — sweet spot $15–$100
Review moat
Great115.21avg incumbent reviews — the moat a new listing must climb
Price range
Great€10.18–€76.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Brand share
Good63%top-5 brand share — brands hold most of the demand
Growth
Bad-0.0%90-day search growth — must beat 0% to launch
Market size
Bad€77K€77K/yr · 156K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Signals Low Review Barrier