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halti hund
Skip itSoft demand (-26.7% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good€13.86avg listing price — sweet spot $15–$100
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Price range
Okay€6.63–€22.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Returns
Okay4.7%return rate — above 5% kills the launch gate
Brand share
Bad92%top-5 brand share — brand-locked demand
Market size
Bad€61K€61K/yr · 152K searches
Review moat
Bad21,488.08avg incumbent reviews — the moat a new listing must climb
Growth
Bad-26.7%90-day search growth — must beat 0% to launch