38
wärmebrücke
Skip itA small market ($12K/yr) — this niche doesn't clear our bar today.
Review moat
Incredible31.45avg incumbent reviews — the moat a new listing must climb
Avg price
Great€89.11avg listing price — sweet spot $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Returns
Good2.6%return rate — above 5% kills the launch gate
Price range
Good€14.02–€172.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Growth
Bad-0.5%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad€12K€12K/yr · 25K searches