49
pla pink
Skip itSoft demand (-26.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great10.5%search→purchase rate — share of searches ending in a sale
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Avg price
Good€13.85avg listing price — sweet spot $15–$100
Price range
Good€8.20–€24.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€140K€140K/yr · 96K searches
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Review moat
Bad6,050.28avg incumbent reviews — the moat a new listing must climb
Growth
Bad-26.8%90-day search growth — must beat 0% to launch
Signals Out of Stock