44
müllpresse
Skip itSoft demand (-35.0% this quarter) — this niche doesn't clear our bar today.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Incredible€34.03avg listing price — sweet spot $15–$100
Review moat
Great214.89avg incumbent reviews — the moat a new listing must climb
Price range
Great€16.60–€124.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Market size
Bad€34K€34K/yr · 62K searches
Growth
Bad-35.0%90-day search growth — must beat 0% to launch
Signals Quality Gap