64
ketchup spender
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Incredible€39.06avg listing price — sweet spot $15–$100
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Brand share
Great53%top-5 brand share — no brand owns this niche
Competition
Great36%top-5 click share — an open shelf
Review moat
Great438.33avg incumbent reviews — the moat a new listing must climb
Growth
Good+46.5%90-day search growth — must beat 0% to launch
Price range
Good€1.22–€148.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Market size
Bad€41K€41K/yr · 65K searches