45
drechseleisen
Skip itSoft demand (-53.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Great108.75avg incumbent reviews — the moat a new listing must climb
Avg price
Great€50.57avg listing price — sweet spot $15–$100
Price range
Great€7.08–€104.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Market size
Bad€60K€60K/yr · 109K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-53.3%90-day search growth — must beat 0% to launch
Signals High Price