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aeg cx7 filter
Skip itSoft demand (-17.8% this quarter) — this niche doesn't clear our bar today.
Conversion
Incredible15.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Great272.65avg incumbent reviews — the moat a new listing must climb
Brand share
Good67%top-5 brand share — brands hold most of the demand
Avg price
Good€12.57avg listing price — sweet spot $15–$100
Price range
Okay€7.60–€21.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad€75K€75K/yr · 39K searches
Growth
Bad-17.8%90-day search growth — must beat 0% to launch