61
wühlmauskorb
Worth a lookShows a thin review moat (50 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Review moat
Incredible50.13avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Brand share
Great51%top-5 brand share — no brand owns this niche
Competition
Great37%top-5 click share — an open shelf
Growth
Good+57.8%90-day search growth — must beat 0% to launch
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Avg price
Good€12.00avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay€6.80–€19.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€23K€23K/yr · 37K searches