wm flaggen 2026
Worth a lookShows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great214.4avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Brand share
Good63%top-5 brand share — brands hold most of the demand
Conversion
Good6.1%search→purchase rate — share of searches ending in a sale
Avg price
Bad€8.77avg listing price — sweet spot $15–$100
Price range
Bad€5.23–€16.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€17K€17K/yr · 31K searches