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wichtel tür
Worth a lookShows no brand lock-in (top 5 brands take 38% of clicks), but a small market ($38K/yr) keeps it on the watch list.
Brand share
Incredible38%top-5 brand share — no brand owns this niche
Review moat
Great109.36avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Competition
Great34%top-5 click share — an open shelf
Returns
Good2.0%return rate — above 5% kills the launch gate
Conversion
Good4.0%search→purchase rate — share of searches ending in a sale
Price range
Okay€4.59–€19.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay€9.12avg listing price — sweet spot $15–$100
Growth
Bad-10.1%90-day search growth — must beat 0% to launch
Market size
Bad€38K€38K/yr · 102K searches
Signals No Dominant Brand