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51

vertikutierer hand

Worth a look

Shows low returns (0.6%), but soft demand (-6.5% this quarter) keeps it on the watch list.

Market size 44Growth 22Conversion 38Competition 32Returns 97Price range 95Avg price 95Brand share 37Review moat 74Quality gap 60

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Avg price

Incredible€30.74

avg listing price — sweet spot $15–$100

Price range

Incredible€18.56–€75.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good525.81

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay€236K

€236K/yr · 251K searches

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-6.5%

90-day search growth — must beat 0% to launch

Search terms