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vertikaler garten
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Brand share
Incredible36%top-5 brand share — no brand owns this niche
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Review moat
Great193.62avg incumbent reviews — the moat a new listing must climb
Competition
Great26%top-5 click share — an open shelf
Avg price
Great€75.38avg listing price — sweet spot $15–$100
Growth
Good+24.9%90-day search growth — must beat 0% to launch
Price range
Bad€10.71–€598.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€15K€15K/yr · 108K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale