53
sphagnum moos
Worth a lookShows low returns (0.2%), but soft demand (-29.1% this quarter) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good€13.69avg listing price — sweet spot $15–$100
Price range
Good€5.29–€31.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good€347K€347K/yr · 314K searches
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,984.15avg incumbent reviews — the moat a new listing must climb
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Growth
Bad-29.1%90-day search growth — must beat 0% to launch