Skip to content
64

rattengift

Launch it

A $1.1M/yr market growing +34.8% this quarter with returns at 0.5% — clears our launch bar.

Market size 79Growth 59Conversion 37Competition 27Returns 98Price range 61Avg price 77Brand share 56Review moat 66Quality gap 97

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Quality gap

Incredible3.8★

avg incumbent rating — lower means beatable quality

Market size

Great€1.1M

€1.1M/yr · 2.4M searches

Avg price

Great€15.75

avg listing price — sweet spot $15–$100

Review moat

Good845.47

avg incumbent reviews — the moat a new listing must climb

Price range

Good€3.39–€33.38

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+34.8%

90-day search growth — must beat 0% to launch

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Products